Giro d’Italia 2027 at Misano and the story of the Giro’s first licensed jewellery

On Tuesday, 11 May 2027, the Giro d’Italia will finish a stage at the Misano World Circuit Marco Simoncelli for the first time. Stage 4 starts in Argenta and ends at the circuit in Misano Adriatico after around 150 kilometres. For CIRCUITI GIOIELLI, this meeting of cycling and motorsport recalls a chapter in the brand’s history, when the Giro inspired a jewellery collection of its own. Corriere Romagna

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Giro d’Italia 2027 Stage 4 finishes at Misano World Circuit

The riders will complete one full lap of the circuit before crossing the finish line in front of the main grandstand. The finishing straight lends itself to a bunch sprint. Admission to the circuit will be free, and spectators will also be able to visit the Giro Village. Misano World Circuit announcement⁠

CIRCUITI GIOIELLI and the first Giro d’Italia jewellery licence

According to the brand’s history, CIRCUITI GIOIELLI was the first company to obtain a licence to sell jewellery under the Giro d’Italia brand. Designed by Italian goldsmith Gianfranco Quartaroli, the collection featured pieces in rose gold, silver and steel.

Rose gold echoed the colour of the pink jersey worn by the overall race leader. Silver gave the pieces a cooler shine, while steel carried over the sporty character of the brand’s circuit-inspired jewellery.

From Formula 1 circuits to the Giro’s pink jersey

Quartaroli made the outlines of Formula 1 circuits a signature of his work. For racing fans, the shape of a few corners can be enough to recognise a circuit and recall a race. In the Giro collection, the colour of rose gold was an equally familiar cue for cycling fans.

On 11 May, the peloton will ride through the corners at Misano. For CIRCUITI GIOIELLI, the stage is a chance to revisit how the pink jersey inspired a collection at a goldsmith’s bench.